Galeries Lafayette launches "Martine aux Galeries Lafayette", an all-new album published by Casterman
Galeries Lafayette is thrilled to invite picture-book heroine Martine to browse around the aisles of its flagship store on Boulevard Haussmann in Paris, in a new volume published by Casterman, Martine aux Galeries Lafayette.
This previously-unreleased book starring Martine will be sold exclusively at Galeries Lafayette Haussmann and in the French network of Galeries Lafayette department stores, starting July 1, 2022. It will transport readers to Paris’s most emblematic department store through its heroine’s eyes, with an intimist perspective on entirely unknown areas in the store, which provide the backdrop for exciting historical anecdotes.
Born in 1954 out of the imagination of Marcel Marlier and Gilbert Delahaye, this book series has been translated into more than 30 languages and has made Martine an international and intergenerational mainstay in youth literature, sold in millions of copies. This new picture book will bring together two well-known and much-loved names in France and beyond.
“We are proud to bring Galeries Lafayette’ flagship store to life as the backdrop for Martine’s adventures. This educational, entertaining and surprising volume mirrors our aim to treat our visitors from around the world to a unique experience every time, providing them with inspiration, connection and culture. We are thankful to Casterman and Martine’s rights-holders for their trust on this project and hope our customers enjoy this book as much as we do”